These resources accompany the Storytelling for Leaders workshop.
In the Foundations section of the workshop we covered the storytelling spectrum, the uncanny valley, why your message may not be sticking and what storytelling can do to help.
Here are some additional resources around these topics. These links contain a range of examples that illustrate the issues which might be of use to you.
YouTube Video
Shawn Callahan explaining why stories are memorable
In this 4 minute clip, Shawn shares insights on the value of storytelling—focusing on memorability. He shares the story of what happened at an IBM conference he spoke at.
https://m.youtube.com/watch?v=0A-8TPx1X50&feature=youtu.be
Shawn Callahan explaining why stories are memorable
In this 4 minute clip, Shawn shares insights on the value of storytelling—focusing on memorability. He shares the story of what happened at an IBM conference he spoke at.
https://m.youtube.com/watch?v=0A-8TPx1X50&feature=youtu.be
Blog post
The link between memory and stories
A comprehensive and fully referenced blog post exploring the strong correlation between storytelling and memory retention, and how using emotion can increase this even further.
https://www.anecdote.com/2015/01/link-between-memory-and-stories/
The link between memory and stories
A comprehensive and fully referenced blog post exploring the strong correlation between storytelling and memory retention, and how using emotion can increase this even further.
https://www.anecdote.com/2015/01/link-between-memory-and-stories/
Blog post
Avoiding the uncanny valley
This blog post explores why less is more when it comes to business storytelling, and how to avoid the uncanny valley.
https://www.anecdote.com/2011/01/the-uncanny-valley-business-storytelling/
Avoiding the uncanny valley
This blog post explores why less is more when it comes to business storytelling, and how to avoid the uncanny valley.
https://www.anecdote.com/2011/01/the-uncanny-valley-business-storytelling/
Videos
Women business leaders telling stories
Four videos showcasing top women leaders using their storytelling skills in business.
https://www.anecdote.com/2014/09/business-women-business-storytelling-skills/
Women business leaders telling stories
Four videos showcasing top women leaders using their storytelling skills in business.
https://www.anecdote.com/2014/09/business-women-business-storytelling-skills/
Videos
Nine business leaders telling business stories
Nine great examples of inspirational leaders using business storytelling to get their message to stick.
https://www.anecdote.com/2013/10/9-video-clips-business-leaders-sharing-business-stories/
Nine business leaders telling business stories
Nine great examples of inspirational leaders using business storytelling to get their message to stick.
https://www.anecdote.com/2013/10/9-video-clips-business-leaders-sharing-business-stories/
Audio
Assertions are red, stories are blue
This blog post demonstrates, using audio examples, the power of using stories rather than assertions to illustrate your business point.
https://www.anecdote.com/2015/07/assertions-and-stories/
Assertions are red, stories are blue
This blog post demonstrates, using audio examples, the power of using stories rather than assertions to illustrate your business point.
https://www.anecdote.com/2015/07/assertions-and-stories/